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Breakfast: a wake-up call

Eurest | Great food |  27 October 2017

Eggs on toast

A breakfast boost

We’ve heard many times that breakfast is the most important meal of the day — so here’s a look at the science behind a nutritious start to the day and why it might be best to have that important meeting while you’re sipping your morning coffee… We’re leaving no breakfast bowl unturned!

Breaking your fast with a nutritionally-balanced meal after an (ideally) eight-hour sleep, is generally regarded as the best way to start the day. Eating a balanced breakfast shortly after getting up kick-starts your metabolism and gives you the energy to get through the day.

It’s also a great way to maintain a healthy weight, reduce your risk of developing cardiovascular disease and boost your energy levels — because our bodies process glucose and other nutrients more efficiently after we wake-up.

Waking-up to the benefits of breakfast

The great news is that more and more of us are waking-up to these breakfast realities, and making the first meal of the day a priority.While commuting and dark winter mornings can reduce the time we have in the morning, the myriad of delicious breakfast options out there are encouraging us to make space for this meal.

Whether it’s traditional staples like toast and cereal, or more adventurous modern options like smoothie bowls and congee porridge, our breakfast spend is up 30 per cent in the past eight years.

The early bird really does catch the worm

And it’s not just our bodies that are benefiting from this resurgence, our brains are too. That’s because breakfast encourages improved cognitive function and performance — including better memory and attention. So you’re much more likely to recall something pertinent during your morning meeting if you had a healthy breakfast beforehand.

What’s more, thanks to a heady mix of hormones in the morning, it’s a time when we’re more energised, focused, competitive and confident — helping us be more accurate during admin tasks, race through physical jobs more efficiently or have the confidence to raise a tricky point during a negotiation.

So, if it’s a productive, healthy and rewarding day you’re after — breakfast’s the way to start it. And Eurest restaurants have plenty of healthy, tasty options to help you make the most of today, so why not try some porridge topped with fruit or opt for eggs on brown toast instead of jam? You’ll have a better day for it!

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